Sound Production

101 Wild West Rodeo





The 60th Annual 101 Wild West Rodeo

June 6 - 8, 2018

Website will be updated as information becomes available.

Keep Watching For Updates.





Work Sessions

Work will continue through this year and next on improvements to the 101 Wild West Rodeo Arena. Volunteers are always welcome.





RETURNING THIS YEAR: Barrelman - Justin “Rumpshaker” Rumford & Specialty Act - Amanda J. Payne




Sound Production



"There’s Got To Be A Sound!"
Click Here to visit Crazy Heart Sound & Lighting LLC

There’s got to be a sound that best describes Benje Bendele. Maybe it’s a song. Maybe it’s a sound effect. Maybe, just maybe, Benje had it somewhere in his repertoire. You don’t get to be the very best without having a deep bullpen from which to pull your best pitches.

Benje is the very best sound producer in professional rodeo. Proof of his status is in one simple statement – he is the official sound man for the Wrangler National Finals Rodeo and almost all of the largest events in the sports.

The key ingredient that makes Benje the best is an insider’s understanding of what takes place in the arena. Beginning at age 9, Benje began his competitive rodeo career in tie-down roping and team roping. He competed through his college years, then got into announcing by accident – when an announcer was unable to make it to his appointed post, Benje jumped in. What happened after that has become ProRodeo history.

Benje served many years as an announcer and sound technician. As he developed his skills, Benje noticed there was an avenue of production that had primarily been untapped.

“Rodeos have picked up this format,” he said. “They’ve left the traditional brass bands, and they realize that this is another aspect of the performances.”

Not only does he work the annual championship, but he’s also been hired to produce sound for some of the biggest events in the sport, from Rodeo Houston to the San Antonio Stock Show and Rodeo to the Calgary Stampede to the Justin Boots Championships in Omaha, Neb.


Odessa, Texas
Fort Worth, Texas
San Antonio
Hobbs, N.M., CBR
Lubbock, Texas, CBR
San Angelo, Texas
Houston, Texas
Ram National Circuit Finals Rodeo, Oklahoma City
Edna, Texas
Corpus Christie, Texas
Guymon, Okla.
Bridgeport, Texas
Frenchie Burke Music Festival
Claremore, Okla.
North Platte, Neb.
Pecos, Texas,
Calgary, Alberta
Nampa, Idaho
Cheyenne, Wyo., CBR Finals
Burwell, Neb.
Dodge City, Kan.
Hermiston, Ore.
Caldwell, Idaho
Pueblo, Colo.
Dayton, Iowa
Fort Madison, Iowa
Ardmore, Okla., Bullfights and Concert
Waco, Texas
Canadian Finals Rodeo, Edmonton, Alberta
Thibodaux, La., CBR
Wrangler National Finals Rodeo, Las Vegas



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